Last updated: 17 March 2026
Summary
This Privacy Policy explains how Purodem Ltd collects, uses, stores, and protects personal data when you visit our website, create an account, enrol on a course or CPD course, make a purchase, contact us, or otherwise interact with our services.
It explains what information we collect, why we use it, the lawful bases we rely on, when we may share it with trusted third parties, how long we keep it, and the rights you have under data protection law.
By using our website, Platform, or services, you acknowledge that your personal data will be handled in accordance with this Privacy Policy.
1. Who We Are
Purodem Ltd is the controller of the personal data covered by this Privacy Policy.
Registered Address: 269 Farnborough Road, Farnborough, Hampshire, GU14 7LY, United Kingdom
Email: Contact Form
For the purposes of UK data protection law, including the UK GDPR and the Data Protection Act 2018, Purodem Ltd is responsible for deciding how and why your personal data is processed.
2. Scope of This Policy
This Privacy Policy applies to personal data collected through:
- www.purodem.com
- academy.purodem.com
- any related Purodem websites, landing pages, forms, learning platforms, or digital services
- email, telephone, contact forms, course enrolment forms, and customer support communications
- purchases of courses, CPD courses, digital content, and physical products
This Policy applies whether you are browsing our website, making an enquiry, purchasing from us, enrolling as a student, or contacting us in any other capacity.
3. Personal Data We Collect
The personal data we collect depends on how you interact with us.
3.1 Information you provide directly
You may provide us with:
- your name
- billing address
- email address
- telephone number
- account login details
- payment-related information
- course or CPD enrolment details
- correspondence you send to us
- support enquiries and tutor communications
- coursework, assignments, assessments, case studies, and submissions
- business information you choose to provide in connection with a course
- feedback, reviews, survey responses, or testimonials
- marketing preferences
3.2 Information collected automatically
When you visit our website or Platform, we may automatically collect:
- IP address
- browser type and version
- device type
- operating system
- referral source
- pages viewed
- time spent on pages
- date and time of visits
- clickstream and navigation information
- login and account activity
- cookie and tracking information
3.3 Information from third parties
We may receive personal data from trusted third parties such as:
- Stripe and PayPal, who process payments on our behalf
- self-hosted website and course platform systems used by Purodem
- self-hosted email systems used to send service emails or marketing communications
- Google Analytics, which helps us understand website traffic and usage
- YouTube and Vimeo, where videos are embedded on our website or Platform
- delivery providers where physical products are supplied
- recognition, certification, or accreditation bodies where relevant
- fraud prevention or compliance service providers
4. How We Use Personal Data
We use personal data to:
- provide access to our website, Platform, courses, CPD courses, and digital content
- process purchases, payments, and enrolments
- create and manage your account
- provide course materials, learning resources, student support, tutor feedback, and assessment services
- communicate with you about your purchase, account, course progress, or enquiries
- issue certificates or records of completion where applicable
- provide customer support and respond to complaints, disputes, or queries
- administer physical product orders and deliveries
- improve our website, services, course content, and user experience
- maintain security, prevent fraud, and protect our legal rights
- comply with legal, regulatory, accounting, and tax obligations
- send service messages and administrative notices
- send marketing communications where permitted by law or where you have consented
5. Lawful Bases for Processing
We process personal data only where we have a lawful basis for doing so.
5.1 Contract
We process personal data where it is necessary to perform a contract with you, or to take steps at your request before entering into a contract.
This includes:
- processing enrolments and purchases
- setting up your account
- providing access to courses, CPD courses, and digital content
- delivering products
- providing learner support and course administration
- issuing certificates or completion records where included
5.2 Legal obligation
We process personal data where necessary to comply with a legal obligation.
This may include:
- tax and accounting record keeping
- fraud prevention and anti-abuse measures
- responding to legal requests
- regulatory or compliance obligations
5.3 Legitimate interests
We may process personal data where necessary for our legitimate interests, provided those interests are not overridden by your rights and freedoms.
This may include:
- operating and improving our website and Platform
- maintaining account and service security
- preventing fraud and misuse
- responding to customer enquiries
- managing our business operations
- defending or pursuing legal claims
- reviewing course delivery and student experience
- limited direct marketing where lawful and appropriate
5.4 Consent
Where required, we rely on your consent.
This may include:
- certain email marketing activities
- certain cookies or similar technologies
- use of testimonials, reviews, or images where separate permission is appropriate
Where we rely on consent, you can withdraw it at any time. Withdrawal does not affect the lawfulness of processing carried out before that withdrawal.
6. Marketing Communications
We may send you marketing emails about our courses, CPD courses, products, offers, news, or related services where you have consented, where you have requested information from us, or where we are otherwise permitted to do so by law.
Purodem currently manages email communications through self-hosted systems rather than a third-party email marketing platform.
You can opt out of marketing communications at any time by:
- clicking the unsubscribe link in any marketing email; or
- contacting us at Contact Form
Opting out of marketing does not stop service-related communications such as purchase confirmations, course notices, account information, or important policy updates.
7. Cookies and Similar Technologies
We may use cookies and similar technologies to:
- operate and secure our website and Platform
- remember user preferences
- analyse website traffic and performance
- improve user experience
- support embedded media and video playback
- support advertising or remarketing activities where used
Some cookies are necessary for the website to function. Others are optional and may be used only with your permission where required.
Purodem currently uses:
- Google Analytics to help us understand how visitors use our website and improve performance
- YouTube and Vimeo for embedded video content, which may place cookies or collect usage information when videos are viewed or interacted with
Where videos are embedded from YouTube or Vimeo, those providers may collect technical usage data, set cookies, or receive information about your interaction with the video player, subject to their own privacy and cookie policies.
You can usually control cookies through your browser settings and, where available, through our cookie banner or cookie preferences tool.
We may also provide a separate Cookie Policy.
8. Sharing Personal Data
We do not sell your personal data to third parties.
We may share personal data where necessary with trusted service providers and partners, including:
- Stripe and PayPal for payment processing
- self-hosted website, course platform, and email systems used by Purodem
- Google Analytics and related website analytics tools
- YouTube and Vimeo where video content is embedded into our website or Platform
- delivery and fulfilment companies
- professional advisers such as accountants, insurers, or legal advisers
- regulators, authorities, courts, or law enforcement where required
- third-party recognition, certification, or accreditation bodies where relevant to your course and where appropriate
Where third parties process personal data on our behalf, we require them to do so only on appropriate instructions and with suitable safeguards.
9. International Transfers
Some of our service providers may store or process personal data outside the UK.
This may include providers connected with payment processing, analytics, embedded video content, or other digital infrastructure.
Where personal data is transferred internationally, we will take appropriate steps to ensure that suitable safeguards are in place in accordance with applicable data protection law.
This may include using providers in countries recognised as providing adequate protection, or using approved contractual safeguards where required.
10. Data Retention
We keep personal data only for as long as reasonably necessary for the purposes set out in this Policy, including to provide services, maintain records, resolve disputes, enforce agreements, and comply with legal obligations.
Retention periods vary depending on the type of data and the reason it was collected.
We may retain:
- account and enrolment records for as long as needed to administer the student relationship and maintain business records
- purchase and payment records for tax, accounting, and compliance purposes
- course submissions, progress records, and completion data for educational administration and evidential purposes
- customer service communications for support, dispute resolution, and quality monitoring
- marketing preference records so we can respect your choices
- limited suppression records after an unsubscribe request so that you are not contacted again in error
When personal data is no longer needed, we will delete it, anonymise it, or securely dispose of it where appropriate.
11. Data Security
We take reasonable technical and organisational measures to protect personal data against unauthorised access, misuse, loss, alteration, or disclosure.
These measures may include secure systems, access controls, password protection, role-based access, and the use of reputable third-party service providers.
No online system can be guaranteed completely secure, but we take reasonable steps to reduce risk and respond appropriately if issues arise.
12. Your Rights
Under applicable data protection law, you may have the right to:
- be informed about how your personal data is used
- request access to your personal data
- request correction of inaccurate or incomplete data
- request erasure in certain circumstances
- request restriction of processing in certain circumstances
- object to certain processing, including some direct marketing
- request transfer of certain personal data where applicable
- withdraw consent where processing is based on consent
- complain to the Information Commissioner’s Office (ICO)
These rights are not absolute and may be subject to legal exceptions.
To exercise your rights, please Contact Us.
13. Children’s Data
Our services are intended for adults aged 18 and over.
We do not knowingly market to or contract directly with children through our main course enrolment process.
If we become aware that we have collected personal data from a child where we should not have done so, we will take appropriate steps to delete or otherwise handle that information lawfully.
14. Third-Party Websites and Services
Our website or communications may contain links to third-party websites, platforms, or services.
If you follow a link to any third-party site, their own privacy policy and terms will apply. We are not responsible for the privacy practices or content of third-party services we do not control.
15. Account Deletion and Data Requests
If you ask us to delete your account or personal data, we will consider the request in accordance with applicable law.
Please note that we may need to retain certain information where necessary for:
- legal obligations
- tax and accounting requirements
- fraud prevention
- dispute resolution
- evidential purposes
- record keeping connected with course delivery or completion
Deletion of an account may result in the loss of access to course history, learning records, progress data, certificates, or purchased content where continued retention or access is not required or not technically possible.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, systems, legal obligations, or data practices.
When we do so, we will update the Last updated date at the top of this page.
Where changes are material, we may also take additional steps to bring them to your attention.
17. Contact Us
If you have any questions about this Privacy Policy or how we handle personal data, please contact:
Purodem Ltd, 269 Farnborough Road, Farnborough, Hampshire, GU14 7LY, United Kingdom
Email: Contact Form
18. Complaints
If you are unhappy with how we handle your personal data, please contact us first so we can try to resolve the issue.
You also have the right to complain to the Information Commissioner’s Office (ICO).